BLINDSPOT: The Next Big App?

BLINDSPOT, a wacky anonymous messaging app that gives people the opportunity to say what they really feel, is making a lot of noise. Perhaps it’s the loud, cartoon-style design, the game-like interface, or simply the ability to message people anonymously? Whatever the reason, your inbox is about to get interesting.

It’s fun and perfect for flirting or chatting. Users can message anyone in their contact list for one-to-one communication- sending text, images, voice-notes and video. All without revealing their identity – unless they choose to. BLINDSPOT is surprisingly addictive and opens up a whole new world of conversations.

BLINDSPOT is developed by Shellanoo Group, a fast-growth technology company specialising in interactive mobile applications and internet related services. Shellanoo Group closed a $35 million round of funding in March, which quadrupled the share value of the company in less than 10 months. The round was led by multi-billionaire businessman Roman Abramovich, and attracted investment from music luminaries including Tiesto, Avicii,, David Guetta, Sebastian Ingrosso (of Swedish House Mafia), Nicki Minaj, Benny Andersson (of music group ABBA), plus super agents Ash Pournouri and Gee Roberson (previously chairman of Geffen Records and now part of Maverick Management), and several others.

O.D. Kobo, Chairman of Shellanoo Group, says, “BLINDSPOT is definitely one of our portfolio’s liveliest projects.” The idea for BLINDSPOT emerged from a 12-hour hackathon at Shellanoo’s headquarters in Israel. “When you remove the barrier of identity between people things start to get interesting,” says Kobo.

Message recipients can easily block other users and can ask senders to reveal their identity at any time. Any user that is blocked by three people is removed from the app. Any misuse can be raised directly with BLINDSPOT.

“What would you say to people you know if you were anonymous?” ask Dor Refaeli and Lee Greenberg, co-founders of BLINDSPOT. “Most users want to flirt, play jokes on friends or share secretive information they would otherwise be scared to reveal. There’s so much fake comment on social media – it can be like an airbrushed version of life. We want people to have fun, and most of all we want people to be real with one another.”

BLINDSPOT is available for free download from the Apple App Store and Google Play.