Softex: Keying into the omni-channel trend, Brazilian retail IT is seeking business at the 2016 NRF Big Show
In recent years, there has been a drastic change in the profile of consumers, who are multi- and cross-channel today, accessing diverse sales channels, sometimes combining physical and virtual environments. They are omni-channel. For the seventh straight year, Brazil will be present at the NRF Big Show, the world’s largest retail fair, and the fifteen … Ler mais